A tech journalist and digital strategist with over a decade of experience covering emerging technologies and their impact on business and society.
The exciting extended contest where the Los Angeles Dodgers beat the Blue Jays 5-4 averaged a aggregate 51 million viewers across the US, Canada, and Japanese territories. MLB reported this marks the most-watched Fall Classic Game 7 since the 1991 contest featuring the Twins and Atlanta Braves.
Last Saturday’s epic contest secured over 27 million viewers on Fox Sports networks, Fox Deportes and Fox’s streaming platforms. According to Nielsen, it was the second most-watched program of the previous week.
It additionally is the top-rated Fall Classic game after the 2017 edition Game 7 involving the Dodgers and Astros, which averaged 29.07 million. This marks a sixteen percent increase over the previous finale between the Washington Nationals and Astros, which drew 23.19M.
In the Nielsen ratings, the sixth game placed 4th, the fourth game was 7th, the fifth game came in 8th, and the third game finished in thirteenth position.
In Canada, the climactic game averaged 11.6 million watchers on Sportsnet and the French TVA Sports channel. This made it the most-watched English-language program in the country since the 2010 Winter Olympics.
In Japan, where the final contest started at 9 PM local time, it attracted 12 million. This followed the previous Friday’s Game 6 – in which Fall Classic MVP Yoshinobu Yamamoto allowed one run in six frames – recorded over 13 million viewers, making it the highest-rated Fall Classic game on a sole broadcaster in Japan.
The entire seven-match World Series recorded over 15.7 million viewers on Fox, a two percent increase from the previous year’s Dodgers versus Yankees series. This marks the initial instance since 2015 and ‘16 that the World Series has recorded viewership increases for two straight years.
Including the Game 1 broadcast on Univision, the total US viewership reached over 16 million. The total Fall Classic viewership in Japan was 9.7 million and 8.1M in Canada.
The full playoffs on Fox and its sister channels recorded 8.09 million viewers, an eight percent increase compared to the previous year and the network’s strongest playoff ratings since the 2017 season.
MLB reported that the Fall Classic was televised in 203 countries and territories by 44 media partners in 16 different languages.
A tech journalist and digital strategist with over a decade of experience covering emerging technologies and their impact on business and society.